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Our Story

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Embrace FARM was founded out of an unfortunate necessity when Brian and Norma Rohan discovered there was no formal structure in place for supporting farm families dealing with bereavement and loss in Ireland. Their personal journey through grief highlighted a significant gap in services available to those in the farming community facing similar tragedies.
Portrait of Liam Rohan, respected Irish farmer and father remembered after a tragic accident

A Personal Tragedy

In 2012, Brian's father, Liam Rohan, tragically lost his life after suffering a severe blow to his head while working on machinery.

The loss was not only devastating for the Rohan family but also sent ripples through the wider farming community. Liam was a highly respected farmer who had represented Ireland multiple times at the Ploughing Championships, and his passing was felt deeply by all who knew him.

A Need For Support

Within the community surrounding them, they received wonderful support from neighbours and friends.

However, they noticed there was little to no emotional or practical support available for families coping with such profound loss like this. It became clear that farm families experiencing similar tragedies had nowhere to turn for help or guidance during such a difficult time. This gap in support led Brian and Norma to create Embrace FARM, in the hope that any other farm families experiencing the same circumstances would have somewhere to turn toward.

Brian and Norma standing in a field with cows, promoting emotional support for farm families.
A picturesque sunset over a field with tractors and farmers preparing for planting.

A Growing Network

of Support

Since its founding, Embrace FARM has supported nearly 600 farm families across Ireland, offering both emotional and practical assistance.

Our mission is to ensure that no farm family faces the aftermath of a tragedy or loss alone. Whether you’re in need of a listening ear, comfort, or guidance, we are here to offer support. If you or someone you know is going through a difficult time, please don’t hesitate to reach out.

Tell us your story, and let us help you find the support you need, only when you need it.

Get In Touch

If you or someone you know has been affected by a serious injury or sudden death on the farm, you are not alone. Embrace FARM is here to listen, support, and guide you through difficult times. Reach out to us today—because together, we are stronger.
A serene sunrise over a misty landscape with a winding path, symbolizing hope and new beginnings – Embrace Farm
Abstract art with simple shapes in a dynamic layout 
dark Green shape Color